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A Guide To Finding Wholesale Sources
Finding wholesale sources is one of the key stumbling blocks facing new small businesses. A quick search online reveals many thousands of companies, but on closer inspection, many online suppliers are not genuine wholesalers at all. Some are small business start-ups themselves, offering off-brand products at higher prices. Others are members of one plan or another, all developed to pull in as much money as is possible for the actual wholesale company even while using re-sellers as middle men.
A few directories charge members a regular monthly or annual fee for finding wholesale sources on their behalf, but there is actually no need to buy the information. Wholesalers want your business; they just seem to "hide" as a way to discourage the general public from buying in their stores and on their websites.
Look on the web for wholesale directories, then weed out those that demand a regular membership fee. You are going to nonetheless end up with a great number of wholesale listings that aren't real wholesalers, but it doesn't take a great deal to identify a re-seller. Watch out for over-inflated rates, excessive shipping fees, and websites that do not ask for a retail ID, and remove these firms from your list. What you will have left are very good wholesale suppliers.
Another alternative is to become a member of a retailer's group, and sign up for magazines that serve small business and retail shop owners. The two options will get you a plethora of wholesale supplier ads, which you can search through in your leisure. Lots of retail groups remove scam advertisements from their pages after they get a complaint, so your chances of discovering reputable suppliers are far better than if you search for companies by yourself.
Your local library's business section is also an excellent spot for finding wholesale sources. There are lots of print directories available to select from, which list not just business names and addresses, but also give a brief evaluation of every single company. Print directories are normally found either in the reference or business sections of libraries; in case your local library does not have any, ask them if they could order them for you.
Don't neglect to check your local Yellow Pages as well. Most metro areas have at least a couple of local wholesale providers, and most are worth looking into. Working with a local wholesaler offers several advantages; you can purchase smaller lots, try out items before you sell them, and in quite a few cases, develop a personal relationship with your supplier. Some local wholesale suppliers provide in-store credit to dependable customers, and may special order products they do not normally carry on their shelves. This enables you to provide your potential customers far better service and better products without adding to your expenses.
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